My Article Database: Free Articles for Teaching and Studying English as a Foreign Language in China - by Paul Sparks




 Homepage
 About Me
 Teachers
 Students
 Lessons
 Photographs
 Links
 World News
 ICQ Chat
 Contact Me
 Articles
 
My Article Database:

 

Accounting
Acne
Adsense
Advertising
Aerobics
Affiliate
Alternative
Articles
Attraction
Auctions
Audio Streaming
Auto Care
Auto Parts
Auto Responder
Aviation
Babies Toddler
Baby
Bankruptcy
Bathroom
Beauty
Bedroom
Blogging
Body Building
Book Marketing
Book Review
Branding
Breast Cancer
Broadband Internet
Business
Business Loan
Business Plan
Cancer
Car Buying
Career
Car Insurance
Car Loan
Car Maintenance
Cars
Casino
Cell Phone
Chat
Christmas
Claims
Coaching
Coffee
College University
Computer Tips
Cooking
Cooking Tips
Copywriting
Cosmetics
Craft
Creative Writing
Credit
Credit Cards
Credit Repair
Currency Trading
Data Recovery
Dating
Debt Relief
Diabetics
Diet
Digital Camera
Diving
Divorce
Domain
Driving Tips
Ebay
Ebook
Ecommerce
Email Marketing
E Marketing
Essay
Ezine
Fashion
Finance
Fishing
Fitness
Flu
Furniture
Gambling
Golf
Google
GPS
Hair
Hair Loss
HDTV
Health Insurance
Heart Disease
Hobbies
Holiday
Home Business
Home Improvement
Home Organization
Interior Design
Internet Tips
Investment
Jewelry
Kitchen
Ladies Accessories
Lawyer
LCD / PLASMA
Legal
Life Insurance

Return to Articles about Advertising

Market Your Dream Online: Internet Advertising Advice Fr

by: Terry Nicholls
You need to be advertising and marketing your home-based business, but what does it all mean? You need customers. You need sales! But where do you start?

  • FFA Pages

  • Banners

  • Traffic Exchange Programs

  • Reciprocal Linking


These are just some of the ways for your home-based business to be advertising and marketing online (meaning on the Internet). But, what do they mean?

FFA Pages -- You submit your site to a FFA page (or network of pages) and agree to get one E-mail from every other website that is listed there. Definitely not a good idea (see our Advertising/Marketing page for more details).

Banners - These are ads shown at the top (usually) of many webpages and they sometimes rotate to show a different ad each time the page is loaded.

Traffic Exchange Programs - You submit your ad to be shown to other members of the program when they load the program start page.

Reciprocal Linking - You place a link to someone's website on your site and they place a link to your website on theirs.

Other Internet Marketing Suggestions

Search Engine Optimization (SEO) - Keywords are placed throughout your website's pages to tell the search engines what your page is about. Keywords are simply words (or combinations of words) that describe your business.

Content is king. Provide good content (basically, articles about your area of expertise) about your subject and sprinkle the keywords (and combos) through the page. This basic strategy will get you a higher ranking with the search engines and many more customers because you're giving them something that they need -- information!

PPC (Pay Per Click) Advertising - Instead of submitting your pages for inclusion in the search engine's database, you bid on the keyword(s) that relate to your website. You can find out in advance what other sites have bid for a particular keyword and then decide if you want to outbid the number one spot or maybe bid a little less and get the number two, three, or four spot (or lower if the keyword is expensive).

Ezines/Newsletters - These are delivered through E-mail and can be either plain text or HTML with full graphics. Although they can sometimes be expensive, you can get free ads by writing articles about your subject area and contribute them to the ezines. Why would you want to give them away? Because you can put in a "Resource Box" at the end of each article. At the very least this box will contain your name, website address, and a brief one or two line "bio" about you (some ezines allow more room). See, free online advertising for your home-based business!

For a more detailed explanation, and more great advice for your home-based business, please visit My Home-Based Business Advisor.

Terry Nicholls
My Home-Based Business Advisor
my-home-based-business-advisor.com

Copyright © 2004 by Terry Nicholls. All Rights Reserved.

ABOUT THE AUTHOR
Terry Nicholls writes from his own experience as someone who wanted to start his own home-based business. Now that he has, visit My Home-Based Business Advisor - Helping YOUR Home Business Start and Succeed for free help for YOUR home business, including ideas, startup, and expansion advice.

 

New! Watch Online Articles with YouTube for Free:

 

 

 

 

Click Here to Return to Top of Page