If you belong to any affiliate program, you know that being
successful at the affiliate game hinges on one simple concept:
getting as many people to join as you possibly can.
There are a lot of different programs out there and even more
ways promote them, so I've narrowed things down to what I believe
are the five absolute best ways to get the word out about YOUR
affiliate program. So, without further ado, here they are:
1) ON EVERY PAGE OF YOUR WEB SITE
That's right... every page. After looking through your site and
seeing that link on every page, they're just bound to click on at
least one of them. Promoting your program on every page will not
only utilize the proven marketing method of repetition, but will
also display your enthusiasm, which is also a great tool.
2) IN YOUR NEWSLETTER
Since most of your core customers are already looking at it, your
newsletter is a terrific place to promote your affiliate program.
Position an ad with a link right at the top of your newsletter,
again somewhere in the middle, and also at the bottom.
3) EZINE ADS
Ezines like DEMC and AIM have huge numbers of subscribers, and
both cater mostly to an audience of online businesspeople and
opportunity seekers. Therefore, ads placed in these newsletters
can reach literally tens of thousands of the right kind of
people. Reaching a targeted audience like this is key if you
want a good return on your investment.
4) PRESS RELEASES
If your affiliate program is new, unique, or especially
profitable, a press release sent to the right audience can really
give you a boost. A well-written press release just placed on
your web site can give your program a "newsy" feel that might
really impress people.
5) WORD OF MOUTH
I can't say enough about word-of-mouth advertising. If you're
excited about your affiliate program, talk about it. Tell your
friends, your family, your co-workers, and people on the bus all
about how you're making money. People who know you are more
likely to take you on your word, and if they tell their friends
and family... you get the picture.
Promoting your affiliate program really isn't very hard, and it
can make the difference between success and failure. Use these
methods, and you're likely to go far.
About the Author
Keller Flynn offers the full spectrum of tools, ideas and action
steps needed to create and run a successful affiliate program.
Reach him at mailto:keller@affiliatedirector.com or 801-328-9006.
Get his Extra Money Newsletter FREE at
http://www.AffiliateDirector.com to learn more about how YOU can
profit from the affiliate boom.
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