|Wouldnít it be great if every keyword in Googleís entire inventory could be relevant to your site? Imagine that no matter what any person searched for, all of the ads that came up in the SERPs (Search Engine Result Pages) paid you whenever someone clicked on them.
Sound good to you? Thatís great. I think it sounds pretty cool as well, so letís get busy making it happen for your web site.
Hereís a very much overlooked opportunity for AdSense users
That opportunity is called Google Search and this is how it works:
Tucked inside of your AdSense control panel is a section for creating a Google search box. Most AdSense users donít even pay attention to it, and thatís a shame because hidden inside of that box is a lot of money thatís wanting to be yours.
When you add that search box to your web site you are creating an instant portal into Googleís entire keyword inventory. Any time a visitor runs a Google search from your site, every resulting AdWord ad that appears on the SERPs is tagged back to you. That means that no matter which ads they click on, money goes in your pocket. Got that? What an amazing earning opportunity.
By combining AdSense with the Google search box you open yourself up to an incredible opportunity to monetize your site. In fact, many AdSense users say that they earn more money from searches then they do from AdSense ads on their own page. And it makes sense when you think about it.
A clever idea gets even better
Just as you would expect, Google doesnít leave you hanging without support or some great ways to make even more money. Take a look at the features and options that you can set up right from within your AdSense control panel.
Customized look and feel
You can grab the standard Google search box and be up and running in seconds. Or you can add your logo and make the box match your siteís color scheme with over 200 available colors.
Control the scope of your userís search
You can configure the search box to search just your site or the entire Google network. Itís your choice. You can even provide your visitors with radio buttons that let them perform either search. No matter which search they choose, youíre making money every time they click on an ad.
Google will even host your internal site search result pages for you so you donít have to spend a penny buying extra bandwidth or disk space from your ISP. Howís that for user-friendly?
Online Tracking Tools
Of course, Google also provides you with online tracking and reporting tools so you can see how well your shiny new search box is doing for you. You can see your queries, clicks, click-through rate and total earnings just like with your AdSense for Content ads.
So if youíre not earning money from every ad in Googleís inventory, log into your AdSense control panel and make it happen.
About the author:
Diane provides marketing and internet profit tips.
For more Google AdSense tips, visit http://www.adsense.deeljeabiz.com
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