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Return to Articles about SEO's

Searchengines are not that stupid -- and content is still king

by: Maphler Burpitt
They say "content is king". Is it true?

If you're fairly experienced with websites, search
engines and traffic in general, you might have
heard this before. If you're really into internet
marketing, you've heard this time and again.

And I will wholly and totally confirm it: Content
IS king.

Stop using gimmicks and META tags and
sneaky tricks that "guarantee" traffic explosions
and nuclear hazards. Stop stealing other people's
content, either through XML, RSS, or whatever
XHDHTML you might think of. Duplicate and junk
content is OUT. Quality, timely, visitor-oriented
content is IN. Big time! Read on to find out more.


High-value, focused content keeps the Internet
world spinning properly on its axis. It's the
fundamental behavior that keeps EVERYONE happy.
(Ken Envoy)

FACT: Search Engines are not that stupid.

Many people, books, websites and articles will
tell you about how searchengine go for "tags",
"keyword density", "keyword-rich domains", so on
and so forth. When I was running my first web
sites, back in 1998, you could fool them with meta
tags. A year after, meta tags were in total
decline, and, shortly after, they were practically
dead. Then came Google with its revolutionary
system. And along came the SEO guys, spreading
their wisdom: "Put the keywords in the title, in
the first paragraph, in H1, H2 and H15 and you're
done". Try to do that today for a top keyword and
see if you succeed.

Is my website's domain name,
www.InternetMyBusiness.com
keyword-rich?
Yes, it is.
Is this of any use?
NO.
I didn't get high search engine rankings explosive
SEO results because of it.

The bottom line is: things are evolving. Things
are not static and neither are the search engines.
They learn how to deal with tricks and no gimmick
is gonna work on the long run.

ANOTHER FACT: Search Engines detect 'duplicate
content'.

Therefore, you're not that smart if you just copy
and paste a bunch of words, or if you 'suck' them
through XML or RSS.

ANOTHER FACT: Searchengines love content, and so
do people.

The internet is all about content. You already
knew that, right?

ANOTHER FACT: Quality matters

You already knew that as well. But I just feel
many people still need a confirmation. Through the
quality of the content you provide you gain
credibility, respect, popularity AND high
conversion rates and sales.

What are the conclusions of this article?

1. Start creating content. Right now. You invest a
little time and effort, but it pays.

2. Stop dreaming of that magic trick that will
bring you free content and 1687.48987.8947987
visitors in 24 hours without you lifting a finger.

3. Concentrate on quality AND on quantity - this
is the right order.

Take your time to deliver quality and enjoy
the results.

------------
:)
What's nice about the end of this article is that
I am not trying to persuade you into buying
anything.
I'll just let you know that I run a website where
I share all my knowledge on internet marketing
with you people for free.
Because the best things in life are free .
Maphler
http://www.internetmybusiness.com/
------------

About the author:
P T Birlea shares all his knowledge with you for free on http://www.internetmybusiness.com- his website features straight-to-the-point, simple, comprehensive tutorials AND a free 5-day bootcamp (limited availability).


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